[Viewpoint] The return of a historic loudspeaker brand: Jamo is back on the market!

I've been accused of playing the doomsayer and of taking some sort of grim satisfaction in the recent misfortunes that have hit the Hi‑Fi market. Well, it's time to dispel that narrative once and for all. And this time - rather than talking about brands disappearing or facing financial trouble - I'm here to report what should be a major comeback.

Founded in Denmark in 1968 by Preben Jacobsen and Julius Mortensen, Jamo has long stood out for its ability to blend Scandinavian aesthetics with solid sound quality. From the outset, the company set out to offer loudspeakers that combined exceptional audio performance with designs that fit seamlessly into modern living spaces.

In 1994, Jamo became Europe's largest loudspeaker manufacturer, operating a 28,000‑square‑meter facility, and in 1996 the company was listed on the Copenhagen Stock Exchange. Although historically rooted in Denmark, the brand was acquired by the Klipsch Group in 2005 and later became part of VOXX International/Premium Audio Company until 2024. On August 15, 2024, it was sold for roughly $3.2 million to Rayleigh Labs - a Shenzhen‑based R&D and manufacturing company - and Cinemaster, a major Chinese audio distributor. The deal was part of a broader package that also included the Energy brand.

The entire operation is being led by Cinemaster CEO Xiaodong Yang, who has a long history with the Jamo brand, working alongside the design specialists at Studio ISO and KimMichel Design. Yang stated:

Rayleigh Lab, the other key player in the acquisition, is an innovative leader in audio research, development and manufacturing, head-quartered in Shenzhen and led by its founder and CEO, Thomas Li. The first taste of this new era will be unveiled at the Vienna High End Show in June 2026, where the brand will present its first new creations since the relaunch.

All development is being driven by an experienced international team of designers and engineers: Kim Michel, founder of KimMichel Design, whose background spans industrial design and Scandinavian product development; Simon Matthews, Creative Director at the UK‑based Studio ISO, with a portfolio that includes collaborations with some of the most respected names in hi‑fi (Focal, Bowers & Wilkins, Naim Audio); and Jamie Cobb, founder of Studio ISO and a designer known for his work in consumer technology and communication.

In Denmark, the award‑winning design agency HarritSorensen has also created new design concepts for Jamo. Founded in 1991 by partners Thomas Harrit and Nicolai Sørensen, HarritSorensen ensures that Danish design remains central to the brand's upcoming models.

You might say this is just another historic Western brand changing hands and ending up under Chinese ownership. True - but it seems there was no viable alternative. The good news is that design and part of the production appear to remain European, which leaves hope that the brand won't become yet another container for Chinese‑made products trading on a venerable and recognizable name. Only time will tell, of course.

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May 2026 Editorial

Return of the...Jamo?